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  • I/ITSEC | Orlando, FL | Nov. 30 – Dec. 4, 2015

    The Interservice/Industry Training, Simulation and Education Conference (I/ITSEC) is the world's largest modeling, simulation, and training conference. It consists of peer-reviewed paper presentations, tutorials, special events, professional workshops, a commercial exhibit hall, a serious games competition, and STEM events for teachers and secondary students.

  • Why AR for Enterprise

    Enterprise needs differ widely and many share attributes with consumer needs. We explain why and how the use of AR in enterprise is so compelling and you can benefit

  • Get Acquainted with the AR Ecosystem

    We’re all part of the ecosystem of enterprise AR. Learn about your segment and those with which you are going to do business in the future.

  • AREA Members Meeting | Barcelona, Spain

    February 26, 2016 | The members of the AR for Enterprise Alliance (the AREA) are cordially invited to attend the eighth in-person meeting on Friday, February 26, 2016, in Barcelona, Spain.

News & Events


Projection Augmented Reality

Projection Augmented Reality, sometimes also referred to as “spatial Augmented Reality,” is a method of delivering digital information to users within a stationary context. Target objects and Read more...

Video Highlight

AREA Members Collaborate

A true sign of partnership is when two AREA members develop a project together. In July, EPRI and DAQRI shot and edited a video showing how the EPRI Common Interchange Model (CIM) could be used by utility workers wearing the DAQRI Smart Helmet.

Take a look and consider how you might partner with the AREA on a similar project to promote your key messages and vision of the future with enterprise Augmented Reality.

About the AREA

The Augmented Reality for Enterprise Alliance (AREA) is the only global non-profit, member-based organization dedicated to widespread adoption of interoperable AR-enabled enterprise systems.

Sponsor members as of November 1, 2015 include AERTEC Solutions, APX Labs, Atheer Labs, Augmate, Bosch, The Boeing Company, CN2 Technology, Contextere, DAQRI, Design Mill,  Electric Power Research Institute, IEEE Standards Association, iQagent, Johnson & Johnson, Newport News Shipbuilding, NGRAIN, PEREY Research & Consulting, and Talent Swarm.

The organization provides high-quality, vendor-neutral content and programs. Discover the benefits of joining the AREA by visiting our membership information page. To schedule a meeting, or if you have any questions or feedback, contact us today.


Register as a visitor of the AREA web site to participate in the AR conversation immediately. Post your comments and share who you are and what you need. The AREA will provide you with fresh, high-quality content and tools.

Become a member

Although engineers are the core of the AREA membership, not all AREA members are engineers. Solving the industry's challenges requires a multidisciplinary effort, and the AREA is a place for all of today's industry professionals, regardless of experience or course of study.

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AREA Resources

White Papers
Mixed and Augmented Reality Reference Model
Information technology — Computer graphics, image processing and environmental data representation and Coding of audio, picture, multimedia and hypermedia information — Part 1: Mixed and Augmented Reality Reference Model
Case Studies
Augmented Reality in Manufacturing at the Boeing Company - Lessons Learned and Future Directions

This report summarizes problems and solutions identified in “Augmented Reality: Development and Implementation for Manufacturing at Boeing,” by Paul Davies and David Lee, a case study published by the Boeing Company in March 2014.

Case Studies
First and Final Article Inspection Using Mobile Paperless Viewing and Augmented Reality Techniques

This report describes the implementation of Augmented Reality-assisted first and final quality assurance inspections in aircraft fuselage assembly. It is based on mobile AR-enhanced paperless inspection projects developed for clients of Centerline Design, an engineering design firm specializing in 3D solutions.

White Papers
Augmented Reality in the Navy-A Roadmap

This document, released on 30 September 2015, describes Augmented Reality and use cases in the Navy. It is made available to the public with permission from the author. The Navy Augmented Reality Community (NARC) self-organized with a common passion for AR, and with a desire to work more effectively across NRE boundaries to advance the state of the art.