Augmented Reality for Enterprise Alliance

Portal

3D Asset Usagein Enterprise AR

This is a public summary of the complete AREA research report prepared by Eric Lyman, Director of 3D Technologies at 3XR Inc. under contract with the AREA.

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AREA Membersoffer pandemic support

As organizations throughout the world cope with the quarantining and work-from-home restrictions necessitated by the global coronavirus pandemic, AREA members are springing into action to help.

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ROICalculator

The AREA provides the ‘RoI Calculator’ as a tool to help AREA members understand potential cost savings and other business benefits when deploying AR solutions.

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Wearable Enterprise AR Security Technical Report Summary

This AREA technical report summary introduces the first, comprehensive research into enterprise wearable AR data security risks

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Explore the AREA Startup Membership Today!

The AREA’s Startup Membership offers qualifying organisations the full benefits of a Contributor Membership for just $1500 per year. Learn how you can generate greater awareness of your company, gain access to AREA thought leadership content, network with prospective customers, and more.

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Welcome To

The AREA Augmented Reality Portal

The Augmented Reality for Enterprise Alliance (AREA) is the only global non-profit, member-based organization dedicated to widespread adoption of interoperable AR-enabled enterprise systems.

The Augmented Reality for Enterprise Alliance (AREA) was incorporated in the state of Delaware in December 2013 as a member-driven non-profit organization committed to the global advancement of Augmented Reality technology in enterprise. It emerged out of collaboration between thought leaders and early adopters of AR who share a stake in the successful expansion of a vibrant and healthy AR ecosystem to realize new revenues, cut operational costs, reduce risk to workflow, property and lives, and increase operational successes.

What's going on

Latest News

  • Jan 26 2021

    AR and VR are Manufacturing training tools

    Jan 26 2021

    With buzz rising over virtual and augmented reality technologies, Van Harken said it was clear that this was a space...

  • Jan 26 2021

    How Can Industry 4.0 Help Manufacturers During COVID-19?

    Jan 26 2021

    A 2020 MPI Study revealed that 83% of manufacturing leaders see Industry 4.0 as “extremely or very important”, and 56%...

  • Jan 22 2021

    The Future of Reality: Vuzix’s Next-Gen AR Smart Glasses

    Jan 22 2021

    In the years since Vuzix Chief Executive Paul Travers studied computer and electrical engineering in the 1980s, there have been...

  • Jan 21 2021

    Fugro Selects RealWear’s HMT-1 Augmented Reality Headset for Deployment

    Jan 21 2021

    According to RealWear, Fugro were seeking a wearable solution for maintaining collaboration while reducing on-site visits. They soon chose RealWear’s...

  • Jan 21 2021

    Augmented Reality Comes to Construction Industry

    Jan 21 2021

    One of their open architecture, cloud-based XR platforms leverages the following advantageous technologies: low-latency remote rendering, 3D Artificial Intelligence-based Spatial...

  • Jan 19 2021

    Augmenting the Augmented Reality for Enterprises

    Jan 19 2021

    Enterprises are now able to leverage AR technology due to: support of machine learning, advances in IoT sensors, deep neural...

  • Jan 12 2021

    Lessons in Scaling Enterprise AR: AR Insider XR Talks

    Jan 12 2021

    Here is the list of hurdles towards mainstream enterprise AR adoption and ways of overcoming them: Scalability and expandability –...

  • Jan 12 2021

    Stevanato Group adds Microsoft mixed reality solutions to pharma packaging operations

    Jan 12 2021

    The packaging company, which plays a prominent role in the pharma supply chain for COVID-19-related drugs, diagnostics, and vaccines, has deployed both the...

  • Jan 12 2021

    Three Ways Communications Can Adapt With Virtual Events

    Jan 12 2021

    Attendees were often drawn to events that invited networking and imparted memorable experiences. But as Covid-19 guidelines began to impact...

  • Jan 12 2021

    Lenovo launches AR Glasses for Enterprise

    Jan 12 2021

    “As increasingly distributed workforces and hybrid work models become the reality of a new normal, small and large businesses around...

  • Jan 11 2021

    How COVID-19 Will Change Enterprise Technology For the Better

    Jan 11 2021

    Bedi details the following technology trends expected to come to pass by 2025, brought to light by COVID-19: Augmented Reality...

  • Jan 9 2021

    Enterprise AR at #CES2021

    Jan 9 2021

    educating me on all the stuff that goes on from an enterprise standpoint. It’s a show focused on innovation, and...

  • Jan 8 2021

    Vuzix discussing Growing AR Market at Needham Growth Conference

    Jan 8 2021

    Vuzix Chief Executive Officer and President Paul Travers is scheduled to present on Friday, January 15, 2021 at 12:30 PM...

  • Jan 8 2021

    Iristick and Harvest Technology Group enter into agreement to further develop Smart Glasses for industry

    Jan 8 2021

    A press release on Jan 7 2021 reveals that AREA member Iristick, a provider of augmented reality (AR) smart glasses...

  • Jan 6 2021

    Medical Staff Using Virtual Reality for Lifelike Training

    Jan 6 2021

    In 2015, chief creative officer Rik Shorten saw an opportunity to use newly developed virtual reality technology and 3D animations...

  • Jan 5 2021

    Cell and gene therapy lab ramps with £3m extra funding includes digital funding for AR

    Jan 5 2021

    The new laboratory will be exclusively dedicated to the provision of cell and gene therapy manufacturing training and will utilise...

    • What we are doing

    AREA Blog

  • Jan 25 2021

    Is AR Emerging as a Key to Resilience and Business Continuity?

    Jan 25 2021

    The coronavirus pandemic has forced many organizations to reconsider how well-equipped they are to deal with business disruptions that require...

  • Jan 23 2021

    The AREA on YouTube – why not Subscribe?

    Jan 23 2021

    We all like to consume our content in different ways. For many of us, listening and watching can be easier...

  • Jan 20 2021

    AREA Research Committee Issues Call for Proposals to Study AR and 5G in the Enterprise

    Jan 20 2021

    The AREA seeks to receive proposals for a funded research project that will examine and capture in a report the current status...

  • Dec 7 2020

    Stereoscape brings AR to B2B segment in Finland

    Dec 7 2020

    Stereoscape, a new AREA member, was founded in 2009 in Helsinki, Finland by a team of creative and technology experts...

  • Nov 30 2020

    AREA Safety Committee Recommendations for Cleaning AR Headsets Under COVID

    Nov 30 2020

    Whether or not you agree with the old saying that “cleanliness is next to godliness,” in the COVID-19 age, cleanliness...

  • Nov 3 2020

    Podcast – Getting Started in Enterprise Augmented Reality – Insights from Theorem Solutions

    Nov 3 2020

    One of the biggest challenges of successfully implementing Enterprise Augmented Reality – and the wider scope of eXtended Reality –...

  • Nov 3 2020

    David Kleiner on How COVID Has Accelerated AR at Toyota

    Nov 3 2020

    As the world’s second-largest automaker and tenth largest corporation, Toyota needs no introduction. Among Toyota’s nearly 365,000 employees is David...

  • Oct 13 2020

    BSI’s Tim McGarr on Enterprise AR and Standards Development

    Oct 13 2020

      AREA: Where do things currently stand in terms of standards development for AR? McGarr: There are a few things...

  • Oct 6 2020

    Academic support for AR educational needs – an AREA survey

    Oct 6 2020

    Overview A key component of the AREA’s goal is to help accelerate the growth of a comprehensive AR ecosystem. Our...

  • Sep 11 2020

    VRDays to Stream Two Enterprise AR Programs This November

    Sep 11 2020

    VRDays Europe 2020 (November 4 – 6) will be a virtual event this year and the three-day conference and exhibition...

  • Jul 21 2020

    Wanda Manoth-Niemoller on KLM’s AR Venture, NUVEON

    Jul 21 2020

    KLM, the flag carrier airline of the Netherlands, traces its history back to 1919 when Queen Wilhelmina gave it her...

  • Jul 20 2020

    “Urgency” Will Drive AR Adoption in the COVID-19 Era

    Jul 20 2020

    In addition to being CMO and President of RE’FLEKT, Dirk Schart is an industry expert who has been involved with...

  • Jul 13 2020

    Augmented Reality in Medical & Pharma: Industry challenges in medical device manufacturing and how to tackle them with AR solutions

    Jul 13 2020

    This editorial has been developed as part of the AREA Thought Leaders Network content, in collaboration with selected AREA members....

  • Jun 24 2020

    Equipping the AR workforce of tomorrow

    Jun 24 2020

    As part of the AREA’s mission to help accelerate the adoption of Enterprise Augmented Reality (AR) by supporting the growth...

  • Jun 18 2020

    Progress Report on AREA 3D Asset Reuse Research Project

    Jun 18 2020

    Researcher Eric Lyman of 3XR has provided an update on the progress of the AREA’s 7th research project. Eric and his team are tasked...

  • Jun 3 2020

    COVID-19: How Augmented Reality is helping mitigate business impact

    Jun 3 2020

    This editorial has been developed as part of the AREA Thought Leaders Network content, in collaboration with selected AREA members....

    • Come and join us

    Upcoming Events

    AREA Member-Exclusive Webinar – Introducing FindAR, AREA’s Enterprise AR Literature Search Tool (8th Research Project)

    This is an online webinar. Please use the links below to register. Feb 10 2021

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    Worth watching

    Latest Videos

    AREA Webinar Archive

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    AREA Members-Only Material

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    AREA Podcasts

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    Why join the AREA?

    View Video +
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    AREA Roundtable recordings

    View Video +
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    Augmented Reality for Business Continuity – Interview with Umar Arshad of PTC and Mark Sage of AREA

    View Video +
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    We all work together

    The AREA Members

    AREA Members Spotlight

    RealWear is all about being real. Real transfer of knowledge in real-time.

    RealWear’s HMT-1 is the world’s first 100% hands-free wearable computer, controlled only with your voice while keeping your hands free for the work. Companies like Colgate Palmolive, Eastman Chemical, Toyota and State Grid have trusted RealWear to take their industrial workforce to the next level.

    Bring out the best in every worker with RealWear.

    View Member +

    What Members Think

    Members Testimonials

    The AREA is a thought leadership forum that we’re proud to be part of. Being a Contributor member allows us to engage constructively in industry discussions and receive feedback from other market leaders.

    Vivek Aiyer
    Vivek Aiyer Founder / Director - Appearition Pty Ltd

    Augmenting the human in an industrial setting is of strategic importance to contextere and the AREA is the only organization combining both augmented reality and enterprise interests.

    Carl Byers
    Carl Byers Chief Strategy Officer - Contextere

    Our participation as an AREA charter member offers us options to reduce the barriers to AR adoption across our industry.

    Paul Davies
    Paul Davies Associate Technical Fellow - Boeing

    The world of AR is developing rapidly. It is very difficult for a single institution to stay fully abreast of an exponentially expanding sector. By connecting with the AREA, the AMRC with Boeing and Nuclear AMRC will have access to a single point of resource, enabling us to be better informed, and stay at the forefront of the technology.

    The AMRC

    When the MTC began exploring AR, the AREA was one of the first websites we found. It was filled with valuable information. If you want to be serious about AR, you have to be in the AREA.

    David Varela
    David Varela Advanced Visualisation Team Lead - MTC

    Being part of an international coalition helps networking and possible future international expansion. AR is currently advancing rapidly and we’re keen to keep up to date on the most recent technological advances. We’re interested to see how companies on the customer side have leveraged AR in their business and to learn more about AR business models to refine our own value proposal. The AREA research and tools are potentially valuable assets for us.

    Stereoscape

    The consolidation of the ecosystem around products, markets and standards has been the hallmark of mass adoption with any new and emerging technology. The AREA has been the torchbearer building the ecosystem required to widely scale augmented reality inside of enterprise. I have personally been part of AREA since the very beginning and now, at RealWear, look forward too many more years of collaboration!

    Andy Lowery
    Andy Lowery CEO - RealWear

    EyeSucceed understands that the AR ecosystem needs to share knowledge to advance the industry and promote adoption. We believe that participating in the AREA gives us the best opportunity to do that.

    Jennifer Tong
    Jennifer Tong Co-founder - EyeSucceed

    At Iristick, we're passionate about creating wearables that truly meet industry needs. By participating in AREA we get the opportunity to work directly with customers and partners enabling us to create the best solution possible.

    Johan de Geyter
    Johan de Geyter CEO - Iristick

    At CrossComm, we believe Augmented Reality has the potential to transform how we interact with the world around us, but it will require the collective vision and collaboration of pioneers to determine practical solutions and best practices within this new computing paradigm. The AREA is a community that fosters such collaboration – and we are proud to be working alongside other members to see AR reach its fullest potential.

    Don Shin
    Don Shin President and CEO - CrossComm

    The AREA is the place where we keep abreast of the latest developments and innovations in enterprise AR, from research & development to use cases and business models.

    Vivek Aiyer
    Vivek Aiyer Founder / Director - Appearition Pty Ltd

    At Pison, we believe it’s vital for members of the AR ecosystem to work together to accelerate solutions development. We are excited to partner with global industry leaders to create and deploy the next generation of AR.

    Dexter Ang
    Dexter Ang CEO - Pison

    Gain Valuable AR Industry Insight

    Subscribe to the AREA

    Create an account to access lots more useful AR content and monthly newsletter. You will also learn about the many valuable products and services AREA offers and how your organisation can get involved in this vibrant, global non profit Alliance.