Augmented Reality for Enterprise Alliance

Portal

3D Asset Usagein Enterprise AR

This is a public summary of the complete AREA research report prepared by Eric Lyman, Director of 3D Technologies at 3XR Inc. under contract with the AREA.

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AREA Membersoffer pandemic support

As organizations throughout the world cope with the quarantining and work-from-home restrictions necessitated by the global coronavirus pandemic, AREA members are springing into action to help.

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ROICalculator

The AREA provides the ‘RoI Calculator’ as a tool to help AREA members understand potential cost savings and other business benefits when deploying AR solutions.

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Wearable Enterprise AR Security Technical Report Summary

This AREA technical report summary introduces the first, comprehensive research into enterprise wearable AR data security risks

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Explore the AREA Startup Membership Today!

The AREA’s Startup Membership offers qualifying organisations the full benefits of a Contributor Membership for just $1500 per year. Learn how you can generate greater awareness of your company, gain access to AREA thought leadership content, network with prospective customers, and more.

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Welcome To

The AREA Augmented Reality Portal

The Augmented Reality for Enterprise Alliance (AREA) is the only global non-profit, member-based organization dedicated to widespread adoption of interoperable AR-enabled enterprise systems.

The Augmented Reality for Enterprise Alliance (AREA) was incorporated in the state of Delaware in December 2013 as a member-driven non-profit organization committed to the global advancement of Augmented Reality technology in enterprise. It emerged out of collaboration between thought leaders and early adopters of AR who share a stake in the successful expansion of a vibrant and healthy AR ecosystem to realize new revenues, cut operational costs, reduce risk to workflow, property and lives, and increase operational successes.

What's going on

Latest News

  • Oct 27 2020

    The Realities of Training Your Workforce in a COVID-19 World

    Oct 27 2020

    Workforce issues are constantly evolving, and as manufacturers struggle to meet their need for skilled workers and digitalization and the...

  • Oct 27 2020

    Hacking the Hype Cycle to scale AR in the Enterprise – with Scope AR

    Oct 27 2020

    The idea of the piece is that Combier hacks the Hype Cycle, observing at each point that very early on,...

  • Oct 27 2020

    Tenaris Adopts Smart Glasses to Enhance Operations in Mexico

    Oct 27 2020

    RealWear cameras provide video and audio links, which allow real-time, remote interactions with suppliers, colleagues, and systems such as Microsoft...

  • Oct 26 2020

    Press Release: The AVR Lab Collaborates with Librestream Technologies to Expand Services for Field Workers

    Oct 26 2020

    COVID-19 was a catalyst for the technology development, as it has increased the demand for real-time, remote support, and ensuring...

  • Oct 26 2020

    Techsee Augmented Reality Remote Assistance Platform Raises $30M In Funding

    Oct 26 2020

    The company is also innovating in the field of machine learning and artificial intelligence, using computer vision to identify common...

  • Oct 26 2020

    Qualcomm XR Enterprise Program doubles roster of AR and VR solutions providers in first year

    Oct 26 2020

    The Qualcomm XEP is designed to accelerate the adoption of virtual (VR) and augmented reality (AR), collectively known as extended...

  • Oct 20 2020

    Scaling Construction Technology Across The Enterprise with AR

    Oct 20 2020

    When considering the deployment and use of any construction technology (ConTech), the main concerns of any Innovation Officer, Operations Director,...

  • Oct 18 2020

    Augmented Reality can transform future Oil and Gas Sector

    Oct 18 2020

    Ravindra Puranik, oil and gas analyst at GlobalData, commented, “The growing use of wearable devices, smartphones and tablets in the oil and gas...

  • Oct 15 2020

    Augmented Reality for MRO Market Revolutionary Scope the COVID-19

    Oct 15 2020

    Currently, the global MRO sector is significantly changing; manufacturing and economic growth is fuelling the demand for repair and maintenance....

  • Oct 15 2020

    IISI Group and Augumenta to accelerate the adoption of AR in Taiwan’s digitalizing industry

    Oct 15 2020

    Taiwan is well-known for its high-tech industry with electronic manufacturing companies forming a large part of it. Digital transformation is...

  • Oct 14 2020

    Vuzix Assists University of Rochester Medical Center Surgeons with Augmented Reality Smart Glasses

    Oct 14 2020

    Michael Hasselberg, Associate Director of the University of Rochester Medical Health Lab, is quoted to have said that AR’s seamlessness...

  • Oct 12 2020

    Canon Unveils the MREAL S1, a Portable Enterprise-Focused AR Headset

    Oct 12 2020

    Canon’s MREAL Display MD-20 was announced earlier this year, however the MREAL S1 is more of a Virtual Reality headset...

  • Oct 8 2020

    Bakers Find Training Solutions in AR/VR

    Oct 8 2020

    Jack Kilbride, Vice President of Systems and Automation at Zeppelin Systems USA, is quoted to have said that AR and...

  • Oct 7 2020

    How Could Businesses Take Advantage of Augmented Reality?

    Oct 7 2020

    The business benefits of AR are discussed within the article, in the context of various business procedures. The following AR...

  • Oct 6 2020

    A New Reality: AR Changes How Technicians Work and Learn

    Oct 6 2020

    The Head of Commercial Solutions at Design Interactive, Matt Johnston, is quoted to have said that AR and VR enable...

  • Oct 5 2020

    Contentstack Creates AR Prototype for Retail Industry in 4 Weeks

    Oct 5 2020

    As a result of Covid-19 reducing face-to-face interactions, the retail must adapt quickly. Via Contentstack’s use of AR, retailers and...

    • What we are doing

    AREA Blog

  • Oct 13 2020

    BSI’s Tim McGarr on Enterprise AR and Standards Development

    Oct 13 2020

      AREA: Where do things currently stand in terms of standards development for AR? McGarr: There are a few things...

  • Oct 6 2020

    Academic support for AR educational needs – an AREA survey

    Oct 6 2020

    Overview A key component of the AREA’s goal is to help accelerate the growth of a comprehensive AR ecosystem. Our...

  • Sep 11 2020

    VRDays to Stream Two Enterprise AR Programs This November

    Sep 11 2020

    VRDays Europe 2020 (November 4 – 6) will be a virtual event this year and the three-day conference and exhibition...

  • Jul 21 2020

    Wanda Manoth-Niemoller on KLM’s AR Venture, NUVEON

    Jul 21 2020

    KLM, the flag carrier airline of the Netherlands, traces its history back to 1919 when Queen Wilhelmina gave it her...

  • Jul 20 2020

    “Urgency” Will Drive AR Adoption in the COVID-19 Era

    Jul 20 2020

    In addition to being CMO and President of RE’FLEKT, Dirk Schart is an industry expert who has been involved with...

  • Jul 13 2020

    Augmented Reality in Medical & Pharma: Industry challenges in medical device manufacturing and how to tackle them with AR solutions

    Jul 13 2020

    This editorial has been developed as part of the AREA Thought Leaders Network content, in collaboration with selected AREA members....

  • Jun 24 2020

    Equipping the AR workforce of tomorrow

    Jun 24 2020

    As part of the AREA’s mission to help accelerate the adoption of Enterprise Augmented Reality (AR) by supporting the growth...

  • Jun 18 2020

    Progress Report on AREA 3D Asset Reuse Research Project

    Jun 18 2020

    Researcher Eric Lyman of 3XR has provided an update on the progress of the AREA’s 7th research project. Eric and his team are tasked...

  • Jun 3 2020

    COVID-19: How Augmented Reality is helping mitigate business impact

    Jun 3 2020

    This editorial has been developed as part of the AREA Thought Leaders Network content, in collaboration with selected AREA members....

  • May 26 2020

    SAS Institute is Bringing “Intelligent Realities” to the Enterprise

    May 26 2020

    The SAS Institute has been a world leader in analytics software for more than four decades. Today, the privately-held North...

  • Apr 16 2020

    AREA Members Offer Pandemic Support

    Apr 16 2020

    As organizations throughout the world cope with the quarantining and work-from-home restrictions necessitated by the global coronavirus pandemic, AREA members...

  • Apr 14 2020

    Enterprise Augmented Reality Solutions – Build or Buy?

    Apr 14 2020

    Short of time? Listen to the accompanying podcast (~8 minutes) available here. This is a question with no simple answers....

  • Apr 14 2020

    Mixing and Matching Standards to Ease AR Integration within Factories

    Apr 14 2020

    AREA member Bill Bernstein of the National Institute of Standards and Technology (NIST) shares his organization’s early work to improve AR interoperability.  ...

  • Mar 30 2020

    Masters of Pie Fulfills a Growing Need for Immersive Collaboration

    Mar 30 2020

    As its website proclaims, new AREA member Masters of Pie offers “the only industry-ready solution that provides heavy-duty immersive collaboration with end-to-end...

  • Mar 25 2020

    AREA Member Augmentir Offers Free Remote Assist Tool During Pandemic

    Mar 25 2020

    As organizations everywhere cope with the travel restrictions and work-from-home policies put in place to combat COVID-19, AREA member Augmentir is stepping...

  • Mar 12 2020

    AREA Research Committee Issues Call for Proposals to Study 3D Asset Usage in Enterprise AR

    Mar 12 2020

    The AREA seeks to receive proposals for a funded research project that will examine barriers to and recommend approaches for...

    • Come and join us

    Upcoming Events

    VRDays Europe

    Amsterdam, Netherlands (for the live event) Nov 4-6 2020

    VRDAYS EUROPE 6 – THE NEW HORIZONS EDITION The Most Immersive Event of 2020 Expect XR superstars in LIVE STREAMING CONFERENCES. Join the VISION & IMPACT HYBRID CONFERENCE (200 seats available). Explore the latest innovation at the VIRTUAL EXHIBITION. Award winning content at the CHURCH OF VR, in VR. (Free tickets for Church available) We...

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    AREA Thought Leaders Network | Bridging the Gap for Enterprise AR Adoption

    This is an online event Nov 4 2020

    “More than 1 billion jobs, almost one-third of all jobs worldwide, are likely to be transformed by technology in the next decade,” OECD estimates. How can we shape the future of work so that it brings increased opportunities for everyone, not more inequalities? At Appearition we envision building an inclusive future of work. Through our...

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    AREA Thought Leaders Network | Masters of Pie – The Base Unit of Collaboration in AR

    This is an online event Nov 11 2020

    In this webinar, you will hear from Gonçalo Antunes – Marketing Lead at Masters of Pie, a software company that delivers real-time collaboration solutions across AR/VR, Desktop and Mobile. Gonçalo will be sharing his insights and views about the differences between conferencing and collaboration and why this approach plays a key role in the success...

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    AREA Thought Leaders Network | How to tackle multiple shop-floor challenges with a single AR solution

    This is an online event Nov 25 2020

    In this webinar, you will hear from Tero Aaltonen, the CEO of Augumenta, with Eve Lindroth and Sanna Siurumaa joining in the discussion. They will be providing insights and experience of implementing augmented reality solutions in factories, and how one AR solution can help you solve multiple challenges on the shop-floor. In this webinar, the...

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    Virtuality Paris

    Paris, France Nov 26-27 2020

    The professional trade show dedicated to Augmented and Virtual realities From November 26th to 27th, the Virtuality Paris trade show is back for a fourth edition, taking place for the first time, at the heart of Paris, in the Carreau du Temple. For two days, professionals from many different sectors will have the opportunity to...

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    7th Wearable Expo

    Tokyo, Japan Jan 20 2021 - Jun 22 2021

    Wearable Expo is the world’s largest exhibition for wearable devices and technologies whose scale is growing every year. All about wearables gather from around the world – from wearable devices to IoT, AR/VR technology, the latest materials and components.

    View Event +
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    Worth watching

    Latest Videos

    AREA Webinar Archive

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    AREA Members-Only Material

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    AREA Podcasts

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    Why join the AREA?

    View Video +
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    AREA Roundtable recordings

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    AREA panel discussion ARVR Innovate 2020 (Augmented Reality in Manufacturing)

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    We all work together

    The AREA Members

    AREA Members Spotlight

    RealWear is all about being real. Real transfer of knowledge in real-time.

    RealWear’s HMT-1 is the world’s first 100% hands-free wearable computer, controlled only with your voice while keeping your hands free for the work. Companies like Colgate Palmolive, Eastman Chemical, Toyota and State Grid have trusted RealWear to take their industrial workforce to the next level.

    Bring out the best in every worker with RealWear.

    View Member +

    What Members Think

    Members Testimonials

    The AREA is a thought leadership forum that we’re proud to be part of. Being a Contributor member allows us to engage constructively in industry discussions and receive feedback from other market leaders.

    Vivek Aiyer
    Vivek Aiyer Founder / Director - Appearition Pty Ltd

    Augmenting the human in an industrial setting is of strategic importance to contextere and the AREA is the only organization combining both augmented reality and enterprise interests.

    Carl Byers
    Carl Byers Chief Strategy Officer - Contextere

    Our participation as an AREA charter member offers us options to reduce the barriers to AR adoption across our industry.

    Paul Davies
    Paul Davies Associate Technical Fellow - Boeing

    The world of AR is developing rapidly. It is very difficult for a single institution to stay fully abreast of an exponentially expanding sector. By connecting with the AREA, the AMRC with Boeing and Nuclear AMRC will have access to a single point of resource, enabling us to be better informed, and stay at the forefront of the technology.

    Chris Freeman
    Chris Freeman Head of Digitally Assisted Assembly - AMRC

    When the MTC began exploring AR, the AREA was one of the first websites we found. It was filled with valuable information. If you want to be serious about AR, you have to be in the AREA.

    David Varela
    David Varela Advanced Visualisation Team Lead - MTC

    At Proceedix, we are committed to building a strong and active AR ecosystem that delivers effective solutions to enterprises worldwide. Our participation in the AREA will advance that commitment.

    Peter Verstraeten
    Peter Verstraeten CEO - Proceedix

    The consolidation of the ecosystem around products, markets and standards has been the hallmark of mass adoption with any new and emerging technology. The AREA has been the torchbearer building the ecosystem required to widely scale augmented reality inside of enterprise. I have personally been part of AREA since the very beginning and now, at RealWear, look forward too many more years of collaboration!

    Andy Lowery
    Andy Lowery CEO - RealWear

    EyeSucceed understands that the AR ecosystem needs to share knowledge to advance the industry and promote adoption. We believe that participating in the AREA gives us the best opportunity to do that.

    Jennifer Tong
    Jennifer Tong Co-founder - EyeSucceed

    At Iristick, we're passionate about creating wearables that truly meet industry needs. By participating in AREA we get the opportunity to work directly with customers and partners enabling us to create the best solution possible.

    Johan de Geyter
    Johan de Geyter CEO - Iristick

    At CrossComm, we believe Augmented Reality has the potential to transform how we interact with the world around us, but it will require the collective vision and collaboration of pioneers to determine practical solutions and best practices within this new computing paradigm. The AREA is a community that fosters such collaboration – and we are proud to be working alongside other members to see AR reach its fullest potential.

    Don Shin
    Don Shin President and CEO - CrossComm

    The AREA is the place where we keep abreast of the latest developments and innovations in enterprise AR, from research & development to use cases and business models.

    Vivek Aiyer
    Vivek Aiyer Founder / Director - Appearition Pty Ltd

    At Pison, we believe it’s vital for members of the AR ecosystem to work together to accelerate solutions development. We are excited to partner with global industry leaders to create and deploy the next generation of AR.

    Dexter Ang
    Dexter Ang CEO - Pison

    Gain Valuable AR Industry Insight

    Subscribe to the AREA

    Create an account to access lots more useful AR content and monthly newsletter. You will also learn about the many valuable products and services AREA offers and how your organisation can get involved in this vibrant, global non profit Alliance.