Augmented Reality for Enterprise Alliance

Putting AR Into Action

Getting Started

The AREA and its members are developing high-quality content that can form the basis of a more precise and fruitful dialogue around AR.

Enterprise Augmented Reality is a technology and industry filled with hype, the AREA seeks to provide factual, neutral and relevant information about the tools available, application possibilities, methods of implementation and return on investment. Once we have a shared conceptual foundation, we can discuss the concrete benefits of AR, as well as the risks of introducing AR in the enterprise with our audiences. On this page, you will find a variety of resources and recommendations to help you in beginning your AR journey.

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Atheer’s Augmented Reality Maturity Model

Get started by downloading the AR Maturity Model then read more about the model itself and how AR has gained a voice in the C-suite in this informative blog article.

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Smart Glasses Selection: 3 key criteria to consider

Proof of Concept time At this point you will not be making final decisions as you will presumably plan a Proof of Concept project to test the hardware, the software and to validate your project hypotheses and your financial projections. Your first step will be...

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The Ultimate Guide to AR Pilots

Get helpful tips and learn how to: Plan your pilot Pick the right use case Pick the right AR solution Build end-user buy in Deploy the pilot Assess the outcomes Download the ultimate guide to AR pilots here to increase your chances of a successful AR...

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How to Get Beyond the “Cool Demo” to Full Deployment

The cool demo can result in a so-called “proof of concept purgatory” where enterprises get locked into a sequence of demonstrations but fail to move beyond these to proceed with solution deployment within their businesses. In keeping with the AREA’s commitment to advancing the AR...

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6 Steps to Improving Acceptance and Adoption of AR Technology in the Workplace Through Communication

In order to improve worker adoption of technology-based tools, like Augmented Reality (AR) enabled devices, employers and manufacturers can apply principles of communication theory and pedagogy. We’ve published a white paper, written by Carly Kroll and taken from her paper Communicating Augmented Reality Devices: Improving Technology...

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Starting the Enterprise Augmented Reality Conversation

The AREA and its members are developing high-quality content that can be the basis of more precise and fruitful dialog than we often have today. Once there is a shared conceptual foundation, we’ll be able to discuss the concrete benefits as well as the risks...

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Three Key Elements of an Enterprise AR System

It is helpful to think of AR as being a “plate” sitting upon three key elements: content (data), hardware and software. Content The information revolution of the last century has produced digital data floods. The spectrum of data that may be suitable for AR-assisted viewing...

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Preparing Your Call for Proposals

In addition to the components of a standard technology purchasing process, those enterprise professionals seeking to acquire enterprise Augmented Reality technology and services should develop additional elements. A call for proposals should describe the scope of the project as well as AR project-specific guidance. The...

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Preparing Proposals to Supply Enterprise AR Technology

In this process, the provider must use caution to not overpromise on, or to isolate the AR project from the other enterprise IT systems. Those who supply products and services commercially to enterprise AR customers also monitor the prospective customer’s qualifications by assessing: General knowledge about enterprise...

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Subscribe to the AREA

Create an account to access lots more useful AR content and monthly newsletter. You will also learn about the many valuable products and services AREA offers and how your organisation can get involved in this vibrant, global non profit Alliance.