Unlocking the Possibilities of Augmented Reality and Digital Twins in Enterprises

Date of Event:

Mar 23 2023


Reston, VA


Hyatt Regency Reston Town Center Hotel
1800 Presidents St.
Reston, VA 20190 USA
Tel: +1 (703) 709-1234

Overview of event

Digital Twin Consortium

AREA logo





Join the AR for Enterprise Alliance and Digital Twin Consortium at our next workshop and live demonstration day  March 23rd which is open to the public to explore hands-on AR demonstrations built around real world use cases and applications.


HOLO LIGHT Magic Leap Teamviewer


The full-day conference will showcase augmented reality for enterprise and digital twin technology through demonstrations and interactive workshops. Industry experts will present the latest trends and advancements in the field, with a focus on educating attendees on the fundamentals of deploying these technologies in their businesses.

By the end of the conference, attendees will have a deeper understanding of the potential of augmented reality and digital twins to drive innovation within their organizations, as well as the steps necessary to integrate these technologies into their operations.

This conference is suitable for everyone, regardless of their level of expertise in augmented reality and digital twin technology. Attendees will have the opportunity to network with industry peers and participate in immersive hands-on demonstrations, making it a unique and memorable experience.

Here’s what to expect!

AR and Digital Twin Demonstrators

Schedule is tentative and presenters are subject to change*

8:00 – 10:00 am Augmented Reality and Digital Twin Demonstrations

Start the day by experiencing unique hands-on AR and Digital Twins demonstrations before the formal event begins.

9:45 – 10:00 am Networking Coffee Break (and continued demos)
10:00 – 10:15 am Welcome & Introductions with AREA and Digital Twin Consortium
10:15 – 10:35 am Magic Leap: Vision for Enterprise AR and the Future of Work

High-level overview of the opportunity, use cases, and immense chance for innovative companies to embrace the AR moment. This isn’t futuristic, it’s happening today. We will describe opportunities to unlock value: unleash your data, deliver teamwork without limitation and embrace immersive training and learning. We will introduce Magic Leap 2: The most immersive AR device for the enterprise, designed for all day comfort and wearability, for all users.

Presented by: Malcolm Spencer, Ecosystem Solutions, Magic Leap

10:35 – 10:55 am ExxonMobil: The Next Level of Connected Worker in the Digital Reality Ecosystem

The industrial sector is going through a digital transformation. ExxonMobil’s Digital Reality Ecosystem, aka the Industrial Metaverse, holds huge benefits with its ability to visualize their sites and offer seamless immersive and connected experiences across their fleet of assets. As this is an emerging space, there are diverse technologies that will need to be curated and developed as the Industrial Metaverse is still in infancy stage. This session will explore existing and potential industrial use cases of the metaverse, augmented/mixed reality to illustrate the various functions, applications, and benefits of the technology.

10:55 – 11:25 am Ernst and Young – Digital Twin Factory
11:25 – 11:45 am Extended Reality Training Development at ORETTC

The newly opened Oak Ridge Enhanced Technology and Training Center is developing extended reality solutions for high consequence response and manufacturing training applications which improve immersion and training effectiveness. Choosing the correct XR solution to address the desired learning outcome within a use case as well as challenges to wider deployment of such solutions will be discussed.

11:45 – 12:00 pm Digital Twin Consortium Closing and Next Steps
12:00 – 1:00 pm Lunch and Augmented Reality and Digital Twin Demonstrations
1:00 – 1:30 pm Panel Discussion: Overcoming Challenges to Deployment Posed by AR and Digital Twins
1:30 – 1:45 pm Panel Q&A

Attendees will have the opportunity to question the experts in an open panel Q&A format.

1:45 – 2:05 pm XRnow – Scaling XR in Enterprises

XR has already changed the way we work in enterprises. It created significant benefits in quality, time and cost savings. But what does XR still prevent from scaling? We show how to take away the “but” in practice. With XR streaming technology (ISAR) and a central platform approach (XRnow). Sharing experiences of companies who started the journey to really unleash the power of XR.

Presented by: Helmut Gulde, Chief Corporate D. Officer Sales

2:05 – 2:25 pm Corners – Digital Twin for Public Safety


2:25 – 2:55 pm Networking Coffee Break (and continued demos)
2:55 – 3:15 pm Boon Logic – Predictive Maintenance
3:15 – 3:35 pm Digital Twin Case Study: Dassault Systèmes
3:35 – 4:00 pm Master Class: Creating an AR ROI

Overview of the AREA ROI model, with inputs from case studies and enterprises who have deployed AR.

Hear insights and tips from experts, get support from AR providers on cost models/options, and learn from tutorials on how to create your own AR business case.

4:00 – 5:15 pm Workshop: Understanding AR/Digital Twin Uses Cases and Requirements

How do you start your augmented reality and/or digital twin journey?

What tools, insights, process, and support do you need?

This interactive workshop session will feature networking discussions, roundtables, and output presentations following the AREA Enterprise AR Use Case Development Framework and AREA Requirements Committee work along with digital twin working group insights.

5:15 – 6:30 pm Mix and Mingle

Closing remarks, networking, and more demonstrations!

Registration and Fees

Early Bird Pricing! $75 registration fee if you register by February 28th, 2023. Registration will be $99 after February 28th.

Location and Travel

Hyatt Regency Reston Town Center Hotel
1800 Presidents St.
Reston, VA 20190 USA
Tel: +1 (703) 709-1234


Single/Double Occupancy: USD$259.00
(plus 12% State & Local Taxes)

Discount Room Reservations Deadline: Friday, March 3, 2023

To reserve a discounted room – CLICK HERE.

If you require a Gov’t Rate room – CLICK HERE.

For airline and car rental information and discounts, please call Travel Solutions, Inc., an American Express Travel representative at +1-800-878-6664 (USA and Canada only) or +1-508-366-2678 or you may fax them at +1-508-366-1386.


If you need to cancel your meeting attendance and require a refund, please contact [email protected] no later than: Friday, February 17, 2023. No refunds will be issued after this date. You may, however, send another person from your company as your replacement and we will make the appropriate badge change.

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