Product News PTC’s Vuforia Engine Area Targets
AREA member PTC announced the newest addition to its Vuforia augmented reality (AR) enterprise platform, the Vuforia Engine Area Targets offering—the first offering in the market to support the creations of immersive augmented reality (AR) experiences for spaces up to 300,000 square feet, per its maker.
Through the use of Area Targets, industrial organizations can create AR interfaces within their facilities to enable employees to better engage with machinery and understand how the environment is being utilized.
With support from Matterport and Leica 3D scanners, along with NavVis’s indoor mobile-mapping systems, Area Targets users can generate photorealistic, survey-grade digital twins, empowering them to create digital canvases of spaces such as factories, malls, or offices for advanced spatial computing applications.
As one of the leading emerging technologies, spatial computing powers digital twin renderings to support the activities of machines and people, as well as environments in which they operate. When deployed across the industrial enterprise, spatial computing enables seamless interactions between employees through AR, enabling companies to close the loop on performance management, improve machine-learning capabilities with spatial analytics, and optimize design and factory floor operations.
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