Augmented Reality for Enterprise Alliance

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Our members are driving the growth of the Augmented Reality ecosystem

The AREA’s objective is to kick-start the industry. We do this by helping our members implement AR technologies to the benefit of their bottom line.

Our members are looking to learn, co-innovate, and build partnerships. Membership provides them with a deep and open exchange of AR technological and business insights, best practices, and lessons learned.

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How AREA supports the AR ecosystem

AR Ecosystem

AREA Membership Goals

Build an Extensive Multi-Faceted Ecosystem

BUILD AN EXTENSIVE COMPREHENSIVE ECOSYSTEM
  • Accelerate development and adoption
  • Develop and advocate consistent best-practices methodologies
  • Work to influence requirements, interoperability, policies, and standards

Build an Extensive Multi-Faceted Ecosystem

IMPROVE INTEROPERABILITY OF AUGMENTED REALITY TECHNOLOGIES
  • Ensure AR models interoperate throughout your product life cycle
  • Create and leverage existing frameworks and use cases
  • Encourage innovation, accelerate usage, and expand collaboration.

Build an Extensive Multi-Faceted Ecosystem

ADVANCE TECHNICAL RESEARCH TO GROW THE ENTERPRISE AR MARKET
  • Create a library of reference implementations for AR
  • Publish and amplify architectures, statements, and viewpoints
  • Help influence the direction of market; get projects to market faster

 

Services by Membership Level

Services Levels
Sponsor Contributor Non-Commercial
Content and Activities
Access and contribute to AREA member content and activities for use in business and educational activities
Receive discounts on meetings of the AREA and its partners, courseware and fee-based services
Contribute to and benefit from AREA-directed research projects
Participate in AREA committees and chapter activities
Listing of all eligible products and services in AREA AR Marketplace
Petition for the establishment of industry-specific or regional chapters
Voting Rights
Annually elect Contributor representatives to the AREA board of directors*
Participate in AREA polls and committee voting (one vote per member)
Leadership
One representative on the board of directors
Eligible to be elected as AREA officer
Chair AREA committees or chapters
Co-fund/sponsor member-directed AREA research projects
Sponsor one non-commercial/academic member per year for first year of membership

TERMS & CONDITIONS OF MEMBERSHIP
The AREA is organized under Object Management Group® (OMG®)'s 501(c) (6) not-for-profit status. It operates under OMG's existing governance, policies and procedures under the oversight of the AREA Steering Committee.

Affiliate and Non-Commercial/Academic member fee: $3,000 regardless of size.

What Members Are Saying

AREA Success Stories

The AREA is a thought leadership forum that we’re proud to be part of. Being a Contributor member allows us to engage constructively in industry discussions and receive feedback from other market leaders.

Vivek Aiyer Founder / Director - Appearition Pty Ltd

Our participation as an AREA charter member offers us options to reduce the barriers to AR adoption across our industry.

Paul Davies Associate Technical Fellow - Boeing

The world of AR is developing rapidly. It is very difficult for a single institution to stay fully abreast of an exponentially expanding sector. By connecting with the AREA, the AMRC with Boeing and Nuclear AMRC will have access to a single point of resource, enabling us to be better informed, and stay at the forefront of the technology.

The AMRC

The AREA unites the AR community with focus on the enterprise sector, in which we see the driver for growth and maturity of XR. We believe that Holo-Light can contribute to that eco-system with expertise in AR software development, engineering use cases and technology enabling the streaming of all XR applications.

Luis Bollinger Co-Founder - Holo-Light

At Iristick, we're passionate about creating wearables that truly meet industry needs. By participating in AREA we get the opportunity to work directly with customers and partners enabling us to create the best solution possible.

Johan de Geyter CEO - Iristick

We appreciate all the work, which has already been done in R&D and think that the combination of market insights of all members will bring us closer to mass adoption and rollouts in the enterprise sector.

Luis Bollinger Co-Founder - Holo-Light

At CrossComm, we believe Augmented Reality has the potential to transform how we interact with the world around us, but it will require the collective vision and collaboration of pioneers to determine practical solutions and best practices within this new computing paradigm. The AREA is a community that fosters such collaboration – and we are proud to be working alongside other members to see AR reach its fullest potential.

Don Shin President and CEO - CrossComm

The AREA is the place where we keep abreast of the latest developments and innovations in enterprise AR, from research & development to use cases and business models.

Vivek Aiyer Founder / Director - Appearition Pty Ltd

The activities throughout the year including workinars, committees, podcasts and events are a remarkable platform for all companies with interest in XR, not only giving us the chance to present ourselves, but also shape the future of XR. We see the AREA as a platform, cross-linker and companion in the world of XR and believe that we can achieve much more as a community.

Luis Bollinger Co-Founder - Holo-Light

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