Augmented Reality in Automotive | Cologne, Germany | October 5-6, 2015

Date of Event:

Oct 5-6 2015


Cologne, Germany


Ameron Hotel Regent Köln
Melatengürtel 15
50933 Cologne

Overview of event

The Augmented Reality in Automotive Conference is the first and only conference focusing on Augmented Reality in the automotive industry, bringing together leading experts from companies such as:

  • Daimler
  • Volkswagen
  • Opel
  • Jaguar
  • Land Rover
  • Bosch and others

The two-day conference features presentations and round table sessions focusing on the following topics:

  • Integration of Augmented Reality technologies in business processes, from production to sales
  • Wearables and their efficient deployment
  • Augmented Reality for business process optimization
  • AR-enhanced work instructions and documentation
  • Augmented Reality for sales & marketing


Target Audience

The conference addresses the interests of CEOs, managing directors, technical directors, operations managers, project managers and executives in the automotive, manufacturing and supplier industries, dealing with:

  • Business development
  • Design
  • Engineering
  • Production
  • Maintenance / service
  • Marketing
  • Sales
  • Aftermarket

Participants will also include:

  • Content providers
  • Hard- and software providers
  • Consultancies
  • Research institutions

Participating AREA Members

AREA member Bosch Group is an associate sponsor of the event. Members will benefit from the presentation of expert knowledge relating to AR-enhanced manufacturing, design, maintenance and sales in automotive companies, for possible application in their own industries. The conference offers many opportunities for networking and meeting fellow experts and other contacts in the automotive industry.

Registration and Fees

Attendance to the two-day conference is EUR 2, 099.00.

Registration is currently open and you can register online here.


The conference agenda can be found here.

Round Table Sessions

On October 6, the second day of the conference, hosted theme tables will be organized where you can share thoughts and ideas for discussion. You can switch between theme tables to develop new ideas as desired.

Venue and Accommodations

The conference will be held at:

Ameron Hotel Regent Köln
Melatengürtel 15
50933 Cologne

The Ameron Hotel Regent Köln also offers a limited allocation of accommodations at reduced price. Please arrange the room reservation directly with the hotel quoting the reference “Euroforum event.”

For information on how to get to the venue, please refer to the hotel’s website.


The Augmented Reality for Automotive conference is organized by EUROFORUM Deutschland.


All presentations and sessions will be held in English.

Comments or Questions?

For comments or questions please contact Mr. Jeremy Jungmann at +49 (0)2 11.96 86–39 01, or write to

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