Defining Augmented Reality Remains a Challenge

Advocates for Augmented Reality continue to find it challenging to communicate the benefits of the enabling technology when so many remain confused about the actual definition of the term. In this post on the ReadWrite.com blog, Kyle Samani, CEO of Pristine.io, explores possible alternatives and strategies to reduce the negative impacts of a term that continues to trouble.

Samani explains that some of the problem is exacerbated by developers that persist in offering the “glueing a phone to your face” user interaction model. It’s not surprising when you think about it. They are limited to using what’s available in 2015. According to Samani, “true AR” requires better optics, eye tracking integrated into the hardware and sophisticated computer vision. These rely on more powerful processors with better heat dissipation mechanisms and larger batteries.

So, in the end, definitions can keep people interested, but delivering the full promise remains a challenge as well.

Back to News +

Share Article: