Microsoft HoloLens on Public Display in New York City
The level of hype surrounding HoloLens just took another boost into the stratosphere. In an article on ZDnet, Mary Jo Foley reports that Microsoft put its new transparent holographic head-worn display in its own glass display case in the company’s first New York City flagship store, which opened on October 30.
Like Apple stores, Microsoft stores permit the general public to try out hardware that they may wish to purchase. The new store features the XBox One and a wide range of laptops for personal use.
Maybe there’s more to Microsoft’s store strategy than meets the eye? The fact that the store also has a Surface Hub, a system clearly aiming corporate customers, prompted ars technica’s Peter Bright to speculate in this article about the store’s opening, that the company’s future plans for stores may include greater emphasis on permitting corporate buyers to try out enterprise solutions, including the HoloLens.