Augmented Reality for Enterprise Alliance

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Behind the UK’s £33 Million Investment in AR/VR

AREA Editor
Jan 11 2018

When the British government published its Industrial Strategy White Paper last November, one of the report’s major announcements was a...

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NVIDIA to watch during CES


Jan 9 2018

AREA member Nvidia featured multiple times in an article on the AFR.com Financial Review website.  CES (Consumer Electronics Show) is currently...

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Gartner top 10 Strategic Technology Trends for 2018


Jan 3 2018

Here’s what Gartner has to say about it: Augmented Reality (AR), virtual reality (VR) and mixed reality are changing the...

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The AREA Releases Member-Exclusive ROI Calculator and Best Practice Report


Dec 21 2017

The AREA recently distributed the products of its second AREA-funded research project, an ROI Calculator and Best Practice Report. Conducted...

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Augmented Reality Lowers Errors in Automotive Manufacturing


Dec 7 2017

According to mathematical models, manufacturing processes can become highly data driven, nimble and responsive. People and equipment are deployed to...

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What is Projection or Spatial Augmented Reality?


Nov 18 2017

Projection Augmented Reality, sometimes also referred to as “spatial Augmented Reality,” is a method of delivering digital information to users...

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Harvard Business Review Goes All-in On AR


Nov 17 2017

Now Augmented Reality is getting the HBR spotlight in the November/December issue – and you can download a copy of...

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Alex Gibson Interviews AREA’s Mark Sage at AWE Europe 2017 in Munich, Germany


Nov 6 2017

In this podcast, Alex Gibson of 103.2 Dublin City fm reports from AWE Europe held in Munich, Germany on 19...

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AREA Publishes Industry-First Wearable Enterprise AR Security Research Reports

AREA Editor
Oct 16 2017

In response to growing concerns, previously documented in this series of blog articles, regarding the risks of deploying Augmented Reality...

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Total Cost of Ownership of Enterprise Augmented Reality


Oct 9 2017

  Software Over the past decade, early adopters of enterprise Augmented Reality like Airbus (formerly EADS), Daimler, Volkswagen, Boeing and...

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