Overview of event
Join AREA members for two impactful days focused on shaping the future of XR technologies. This is your chance to connect, collaborate, and contribute to industry advancements while gaining valuable insights from peers and experts.
Complimentary Session: Stop by Tuesday afternoon for an overview of our newly formed EDM Association. The only global trade association connecting the data, software, systems, and standards disciplines to accelerate data excellence and industry innovation. Learn how we’re building trust and confidence in the data that powers AI, digital transformation, innovation, regulatory initiatives and business goals. Hear from EDM Association executives about how “one EDMA” can benefit your organization.
March 24th (PM) – EDM Association Overview
| Time | Session |
| 1330 – 1345 | Welcome and Introduction to the EDM Association |
| 1345 – 1445 | EDM Association Member Panel |
| 1445 – 1515 | Networking Refreshment Break |
| 1515 – 1530 | Enterprise Data Management Overview |
| 1530 – 1545 | Object Management Group Overview |
| 1545 – 1600 | Augmented Reality for Enterprise Alliance Overview |
| 1600 – 1615 | Digital Twin Consortium Overview |
| 1615 – 1630 | Question & Answer |
| 1630 – 1645 | Closing Wrap-up |
| 1645 – 1745 | Networking Reception |
March 25th – Connect & Learn: Members Day
This is your day to connect with the other AREA members. Share your latest case studies and learn from peers who are solving the same challenges you face. We will recap our 2025 progress, discuss and agree the proposed 2026 strategic initiatives:
| Time | Session |
| 0830 – 0900 | AREA Members meet and greet |
| 0900 – 0930 | AREA Requirements Workshop – introduction and scope |
| 0930 – 1015 | Workshop – Part 1 |
| 1015 – 1030 | Morning Refreshment Break |
| 1030 – 1200 | Workshop – Part 2 |
| 1200 – 1330 | Lunch & Plenary Presentation |
| 1330 – 1445 | Workshop – Part 3 |
| 1445 – 1500 | Afternoon Refreshment Break |
| 1500 – 1600 | Workshop – Part 4 |
| 1800 – 2000 | All Member Attendee Networking Reception |
March 26th – Shape the Future: Defining Enterprise Requirements
Roll up your sleeves for a hands-on working session. We will collaborate to develop a definitive set of requirements for AndroidXR and new XR OEMs. This is your chance to ensure the next generation of hardware and software meets your specific enterprise needs. We will finalize the requirements we need manufacturers to follow to be truly enterprise-ready.
| Time | Session |
| 0830 – 0900 | AREA Members meet and greet |
| 0900 – 0930 | AREA 2025 Recap / Status Update |
| 0930 – 1015 | Member Introductions and Presentations |
| 1015 – 1030 | Morning Refreshment Break |
| 1030 – 1200 | Member Introductions and Presentations (cont.) |
| 1200 – 1300 | Lunch |
| 1300 – 1415 | Discussion – AREA Strategic Plan – 2026
|
| 1415 – 1430 | Afternoon Refreshment Break |
| 1430 – 1630 | AREA Steering Committee
Free time for non-sponsor members to join any cross consortia sessions |
| 1630 – 1700 | Preparations for Requirements Workshop |
| 1700 – 1730 | Marketing the AREA – Brainstorming
|
Want to Sponsor a Demo?
Showcase Your Solution as an Event Sponsor—Engage Directly with Leading Experts and Decision-Makers!
This event offers a unique opportunity to present your innovations to top decision-makers in XR, Digital Twin, and AI from the world’s leading companies. Explore our affordable demo tabletop options and make your mark in the industry
Event Sponsorship Information Request Form
Don’t miss this opportunity to connect, learn, and innovate with leaders in AR.
Registration and Fees
AREA Member Meeting In-Person Registration
Fee: $199.00
Registration fee includes access to both days, event sessions, demonstrations, lunch, and refreshments.
Location and Travel
Reston, VA 20190 USA
Tel: +1 (703) 709-1234
ROOM RATES:
Single/Double Occupancy: USD$269.00
plus 13% applicable taxes and service fees per night.
(Discounted Room Deadline: Friday, February 27, 2026).
Book Hotel Reservations – CLICK HERE
AIRLINE AND CAR RENTAL DISCOUNTS:
For airline and car rental information and discounts, please call Travel Solutions, Inc., an American Express Travel representative at +1-800-878-6664 (USA and Canada only) or +1-508-366-2678 or you may fax them at +1-508-366-1386.
CANCELLATION POLICY:
If you need to cancel your meeting attendance and require a refund, please contact [email protected] no later than: Friday, February 27, 2025. No refunds will be issued after this date. You may, however, send another person from your company as your replacement and we will make the appropriate badge change.
