“AR is the primary human interface to Physical AI, and industrial environments are where that future is being proven first,” said Nikhil Sawlani, CEO and Co-Founder, MultiSet AI. “AREA brings together the operators, platforms, and standards bodies shaping enterprise AR at scale. We joined to learn directly from members deploying AR in the toughest environments, to contribute our infrastructure perspective to the ecosystem, and to help ensure the spatial substrate beneath enterprise AR remains open, interoperable, and built for how real work gets done.”

“MultiSet AI’s approach to scan-agnostic spatial mapping addresses one of the core challenges in scaling enterprise AR—reliable, precise localization across diverse environments and devices,” said Mark Sage, Executive Director of the AREA. “Their ability to transform a wide range of reality capture data into accurate, real-time spatial infrastructure will help advance interoperability and unlock new possibilities for connected workers, industrial operations, and robotics. We are pleased to welcome MultiSet to the AREA as we continue building the foundation for enterprise AR on a global scale.”

About MultiSet AI

MultiSet AI builds scan-agnostic Visual Positioning System (VPS) infrastructure. The platform converts any reality capture (LiDAR, Matterport, Gaussian Splats, 360° video, mobile scans) into centimeter-accurate, human- and machine-readable spatial maps that any device can localize against in real time, indoors or outdoors. MultiSet has mapped 16+ million square feet across 3,400+ locations in 116 countries, powering 500,000+ device interactions for enterprise AR, connected worker, and robotics deployments. The platform is production-deployed with a Fortune 100 industrial customer in private cloud, and runs across public cloud, on-premise, on-device, and air-gapped environments. Learn more at multiset.ai.

About the AR for Enterprise Alliance (AREA)

The AR for Enterprise Alliance (AREA) is the only global membership-funded alliance helping to accelerate the adoption of enterprise AR by supporting the growth of a comprehensive ecosystem. The AREA accelerates AR adoption by creating a comprehensive ecosystem for enterprises, providers, and research institutions. AREA is an EDM Association For more information, visit the AREA website.

The SysMLv2 certification program follows OMG’s formal adoption of the SysMLv2 specification late last year — the most significant evolution of the language in nearly 20 years — and gives employers, program offices, and procurement authorities an authoritative way to verify SysMLv2 proficiency at scale. The exam was developed by a team of academic and industry subject matter experts with direct involvement in developing the SysMLv2 standard, ensuring rigorous alignment between the credential, the specification it measures, and anticipated industry trends.

SysMLv2 represents a ground-up redesign of its widely adopted predecessor, addressing long-standing limitations in precision, expressiveness, and tool interoperability that have constrained MBSE adoption. The updated standard enables more rigorous model exchange between tools, clearer specification of system behavior, and tighter integration with digital engineering workflows.

“The Systems Modeling Language Version 2 (SysMLv2) marks a critical advancement in realizing the Department’s digital thread vision by enabling API-first interoperability across our engineering ecosystems. As our systems engineering workforce adopts this approach, the model user certification exam serves as a vital catalyst by providing a trusted benchmark. This certification ensures practitioners across the industrial base remain aligned and fully equipped to collaborate, driving the rapid delivery of new capabilities.”  -Daniel Hettema (Department of War Director of Digital Engineering, Modeling and Simulation)

“SysML v2 is a pivotal landmark for MBSE — and the skills and know-how of practitioners are how it becomes reality. At Dassault Systèmes, we’ve seen firsthand that powerful standards only reach their full potential through accredited, confident practitioners. The OMG SysML v2 Model User Certification exam does exactly that. It will empower the systems engineering community and accelerate the industry-wide transition from SysMLv1 to v2. We are proud to endorse it.”

-Gan Wang (Dassault Systèmes Vice President of Systems Engineering Ecosystem)

“The release of the SysMLv2 Model User certification exam is an important step to enable practitioners to demonstrate their readiness to be part of a SysML v2 modeling effort.”

-Sandy Friedenthal (OMG Systems Modeling Community Co-Chair)

“Innovative and next-generation MBSE can only begin to be realized once a workforce understands, applies, and eventually optimizes the standard,” said Terrance Milligan, OMG Director of Certification Programs. “The launch of the SysMLv2 Model User certification exam provides the impetus for committed organizations to drive this evolution in MBSE, a trusted way to assess real proficiency against the language as defined in the OMG specification, and grants practitioners a clear path to demonstrate it.”

Availability

The entry-level credential in the new exam series, the SysMLv2 Model User certification, will be available starting June 2, 2026. It recognizes individuals who can effectively understand and interpret SysMLv2 models in a systems engineering context, and is well-suited for systems engineers, system architects, project managers, analysts, and other professional stakeholders working in MBSE-driven organizations.

OMG offers a range of discounts and promotional codes for academic, INCOSE members, military, EDM Association members, and those who are currently OCSMP certified, as well as single and bulk exam voucher purchases for organizations certifying their workforce at scale. Visit the OMG Certification Exam Discounts & Promos webpage for current offers and purchasing options.

The next credential in the series, SysMLv2 Model Builder Fundamental certification, is expected release in early 2027. This exam will focus on the foundational skills required to create and develop SysMLv2 models, extending the certification path from interpretation to authorship and further accelerating the workforce capability needed for enterprise MBSE adoption.

OMG acknowledges its SysMLv2 Certification Program Sponsors: the U.S. Department of War (Diamond Sponsor), Dassault Systèmes (Platinum Sponsor), and Lockheed Martin and Sierra Nevada Corporation (Gold Sponsors).

About OMG®
The Object Management Group® (OMG®) is an international, open membership, not-for-profit technology standards consortium that develops enterprise integration standards for a wide range of technologies. OMG standards include UML®, SysML®, BPMN™, and many others that support model-based approaches across industries worldwide. OMG is an EDM Association community. For more information about SysMLv2 and OMG certification programs, visit www.omg.org.

Media Contact:

Karen Quatromoni

[email protected]

BOSTON, MA – NOVEMBER 24, 2025 – Today, Object Management Group® (OMG®) announced the latest edition of its Journal of Innovation (JoI) titled, Harnessing Generative AI for Innovation, Resilience, and Efficiency in Industries, exploring the evolving role of Generative AI (GenAI) in the industrial landscape.

“As industries worldwide embrace AI-driven transformation, we invited research and case studies highlighting the real-world impact of GenAI on operational strategies, workforce adaptation, and industry-specific challenges,” said Edy Liongosari, Chief Research Scientist at Accenture and Co-chair of OMG’s Thought Leadership Group. “The issue features a diverse collection of articles that delve into various aspects of GenAI, offering actionable insights and thought leadership.”

The issue features member-written articles on the following topics:

Generative AI for Automated Negotiation by NEC Corporation  – This paper explores the transformative potential of Generative AI in automated negotiation, particularly within business and industrial contexts.

Generative AI and Geospatial Data by LunateAI and IGnPower Inc. – The article explores how Generative AI is reshaping geospatial data, transforming Earth Observation and IoT sensor streams into socio‑economic datasets and actionable insights.

Cognitive Agent Frameworks for Autonomous Industrial Decision-Making: Practical Lessons and Implementation Safeguards by XMPro Inc. – This article examines architectural approaches for implementing cognitive agent frameworks in industrial settings, drawing on anonymized case studies from manufacturing, energy, and mining deployments.

Beyond AI Agents: Creating the Conditions for Breakthrough Intelligence by STEM-TEC LTD, Resurface Behavioural Health Ltd, and inloop.studio  – This paper explores the design of innovative processes that respect human psychology and tap into the wisdom stored in feelings, not just files.

JoI articles have covered diverse topics and themes, including security, industry digital transformation, data in the industrial internet, solutions at the digital edge, the role of IoT in enabling rapid response to COVID, industrial artificial intelligence, intelligent transportation, innovations in digital twins, smart cities, smart factories, trustworthiness, and many more. Download current and past editions of OMG’s JoI.

About OMG
Object Management Group® (OMG®) is an EDM Association Community.

Peter Cox, founder and CEO of UM Labs, commented, “Joining the AREA gives the company access to a broad spectrum of knowledge and expertise in all aspects of Virtual Reality. We plan to use this expertise to increase our understanding of the real-world challenges faced by both developers and end-users of AR and to ensure that our technology meets evolving security challenges, enabling the use of AR for all sectors, including those with elevated security requirements.”

“We’re excited to have UM Labs as a member of the AREA,” said Mark Sage, Executive Director of the AREA. “Their experience in the cybersecurity platform for real-time communications will be valuable to our members as we work to further the adoption of AR in enterprise settings.”

About UM Labs

UM Labs was founded to research the cybersecurity challenges of running real-time communication applications on IP networks. Building on many years of experience with general-purpose firewalls, email security, and web security, the company developed a security platform designed specifically for real-time communications. For AR, Unicus is deployed using a Core/Edge topology. Unicus Edge protects the end-user device and, working with Unicus Core, ensures end-to-end privacy, security, and integrity of transmitted data.

The Unicus platform is widely deployed in defense, government, communications service providers, and other networks, securing services ranging from connections to the global phone network to surveillance video and AR services. Visit https://www.um-labs.com/ for more information.

About the AR for Enterprise Alliance (AREA)

The AR for Enterprise Alliance (AREA) is the only global membership-funded alliance helping to accelerate the adoption of enterprise AR by supporting the growth of a comprehensive ecosystem. The AREA accelerates AR adoption by creating a comprehensive ecosystem for enterprises, providers, and research institutions. AREA is a program of Object Management Group® (OMG®). For more information, visit the AREA website.

Object Management Group and OMG are registered trademarks of the Object Management Group. For a listing of all OMG trademarks, visit https://www.omg.org/legal/tm_list.htm. All other trademarks are the property of their respective owners.

ShapesXR is an enterprise-focused, collaborative design platform built to accelerate 3D prototyping and spatial design across organizations. Used by industry leaders such as Mayo Clinic, Mondelez, Chanel, and Microsoft, it enables cross-functional teams to rapidly ideate, iterate, and communicate spatial concepts, including VR training scenarios and AR remote assistance. By bridging the gap between design and development, ShapesXR helps enterprises reduce time-to-market, minimize costly misalignments, and align stakeholders more effectively around shared visions.

As part of our commitment to advancing enterprise AR, ShapesXR has joined the AREA . The AREA provides a highly curated network of AR experts, structured engagement opportunities through workshops and working groups, and a platform to exchange best practices in human-centered design and spatial computing. It also offers valuable visibility for our solutions among decision-makers and thought leaders, as well as access to a wide range of member-exclusive resources. Joining the AREA reinforces our focus on shaping the future of immersive collaboration for the enterprise sector.

“By joining the AREA, we aim to contribute to the advancement of enterprise AR by supporting the creation of high-quality spatial content. As a creative tool purpose-built for designing XR experiences, ShapesXR is committed to empowering teams to bring their ideas to life and shaping the standards for immersive collaboration across industries.”

“We are proud to announce ShapesXR as a member of the AREA,” said Mark Sage, executive director of AREA. “Their experience with enterprise-focused solutions for 3D prototyping and spatial design is an excellent addition to the AREA as we work on enterprise AR adoption.”

About ShapesXR

ShapesXR is an advanced, collaborative design platform that allows users to prototype products and experiences in 3D within minutes. Its core mission is to democratize 3D content creation, enabling designers, developers, and business stakeholders to ideate, prototype, and communicate in 3D-without requiring prior experience in game engines or coding. For more information, visit https://www.shapesxr.com/.

About the AR for Enterprise Alliance (AREA)

The AR for Enterprise Alliance (AREA) is the only global membership-funded alliance helping to accelerate the adoption of enterprise AR by supporting the growth of a comprehensive ecosystem. The AREA accelerates AR adoption by creating a comprehensive ecosystem for enterprises, providers, and research institutions. AREA is a program of Object Management Group® (OMG®). For more information, visit the AREA website.

Object Management Group and OMG are registered trademarks of the Object Management Group. For a listing of all OMG trademarks, visit https://www.omg.org/legal/tm_list.htm. All other trademarks are the property of their respective owners.

The Augmented Reality for Enterprise Alliance (AREA) today announced that ShapesXR has joined the consortium.

ShapesXR is an enterprise-focused, collaborative design platform built to accelerate 3D prototyping and spatial design across organizations. Used by industry leaders such as Mayo Clinic, Mondelez, Chanel, and Microsoft, it enables cross-functional teams to rapidly ideate, iterate, and communicate spatial concepts, including VR training scenarios and AR remote assistance. By bridging the gap between design and development, ShapesXR helps enterprises reduce time-to-market, minimize costly misalignments, and align stakeholders more effectively around shared visions.

As part of our commitment to advancing enterprise AR, ShapesXR has joined the AREA . The AREA provides a highly curated network of AR experts, structured engagement opportunities through workshops and working groups, and a platform to exchange best practices in human-centered design and spatial computing. It also offers valuable visibility for our solutions among decision-makers and thought leaders, as well as access to a wide range of member-exclusive resources. Joining the AREA reinforces our focus on shaping the future of immersive collaboration for the enterprise sector.

“By joining the AREA, we aim to contribute to the advancement of enterprise AR by supporting the creation of high-quality spatial content. As a creative tool purpose-built for designing XR experiences, ShapesXR is committed to empowering teams to bring their ideas to life and shaping the standards for immersive collaboration across industries.”

“We are proud to announce ShapesXR as a member of the AREA,” said Mark Sage, executive director of AREA. “Their experience with enterprise-focused solutions for 3D prototyping and spatial design is an excellent addition to the AREA as we work on enterprise AR adoption.”

About ShapesXR

ShapesXR is an advanced, collaborative design platform that allows users to prototype products and experiences in 3D within minutes. Its core mission is to democratize 3D content creation, enabling designers, developers, and business stakeholders to ideate, prototype, and communicate in 3D-without requiring prior experience in game engines or coding. For more information, visit https://www.shapesxr.com/.

About the AR for Enterprise Alliance (AREA)

The AR for Enterprise Alliance (AREA) is the only global membership-funded alliance helping to accelerate the adoption of enterprise AR by supporting the growth of a comprehensive ecosystem. The AREA accelerates AR adoption by creating a comprehensive ecosystem for enterprises, providers, and research institutions. AREA is a program of Object Management Group® (OMG®). For more information, visit the AREA website.

Object Management Group and OMG are registered trademarks of the Object Management Group. For a listing of all OMG trademarks, visit https://www.omg.org/legal/tm_list.htm. All other trademarks are the property of their respective owners.

“I’m excited to help grow the visibility of AREA’s valuable research and tools,  said Wood. “I’ll work with our members to create high-value content and thought leadership events, engaging with the broader AR ecosystem.”

“Troy Wood is a seasoned marketing professional with years of experience in AR,” said Mark Sage, AREA’s Executive Director. “Under his direction, AREA will continue to increase awareness and visibility of AR’s benefits for enterprises through targeted marketing campaigns, webinars, case studies, reports, and more.”

Troy worked for HTC VIVE, an AREA member company that offers immersive virtual and mixed reality experiences with VR headsets and glasses, leading Regional Marketing for the Americas and Global Partner Marketing for the past 10 years.

About the AR for Enterprise Alliance (AREA)

The AR for Enterprise Alliance (AREA) is the only global membership-funded alliance helping to accelerate the adoption of enterprise AR by supporting the growth of a comprehensive ecosystem. The AREA accelerates AR adoption by creating a comprehensive ecosystem for enterprises, providers, and research institutions. AREA is a program of Object Management Group® (OMG®). For more information, visit the AREA website.

Object Management Group and OMG are registered trademarks of the Object Management Group. For a listing of all OMG trademarks, visit https://www.omg.org/legal/tm_list.htm. All other trademarks are the property of their respective owners.

By joining AREA, P&C Solution aims to collaborate with global leaders in the AR ecosystem, contribute to technical standards, and expand opportunities for interoperability and integration in industrial environments.

“We are excited to join the AREA and connect with AR innovators worldwide,” said Chiwon Choi, CEO of P&C Solution. “Through this membership, we hope to share insights from our real-world deployments, stay ahead of emerging trends, and strengthen partnerships that can accelerate enterprise adoption of AR technologies.”

“P&C Solution is a valued new member of the AREA,” said Mark Sage, AREA Executive Director. “Their experience deploying AR glasses and XR simulators in mission-critical enterprise and defense industries will help us further the adoption of enterprise AR and XR solutions across many industries.”

About P&C Solution

Since its inception in 2015, P&C Solution has evolved into a leading XR glasses company in Korea. We launched our first XR Glasses in 2018, driven by the development of XR Simulator at an early stage. We have since conducted continuous research and investment, as a consequence of which we launched the XR Glasses business in earnest in 2020. We are currently focusing our R&D efforts on the metaverse platform applicable to XR Glasses.

About the AR for Enterprise Alliance (AREA)

The AR for Enterprise Alliance (AREA) is the only global membership-funded alliance helping to accelerate the adoption of enterprise AR by supporting the growth of a comprehensive ecosystem. The AREA accelerates AR adoption by creating a comprehensive ecosystem for enterprises, providers, and research institutions. AREA is a program of Object Management Group® (OMG®). For more information, visit the AREA website.

Object Management Group and OMG are registered trademarks of the Object Management Group. For a listing of all OMG trademarks, visit https://www.omg.org/legal/tm_list.htm. All other trademarks are the property of their respective owners.

AMPP joined AREA to help integrate augmented reality (AR) technologies into its core markets, where immersive, real-time tools are poised to transform workforce training, asset lifecycle management, and field operations. With decades of experience developing global standards, certifications, and professional education, AMPP is uniquely positioned to shape and adopt AR applications that enhance operational efficiency, safety, and sustainability.

“Joining AREA allows AMPP to collaborate with a global network of innovators and enterprise leaders who are unlocking the potential of augmented reality,” said Jennifer Rogers, Senior Director of Education at AMPP. “AR is a transformational tool that can elevate our industries by improving training outcomes, reducing downtime, and enhancing infrastructure resilience. Through AREA, we’re eager to help shape the future of AR-enabled standards and share insights that support safer, smarter, and more sustainable operations.”

By partnering with AREA, AMPP adds its voice to a growing ecosystem of technology developers and enterprise adopters committed to advancing practical, scalable AR solutions. The collaboration supports AMPP’s ongoing efforts to integrate emerging technologies that improve the performance and longevity of critical infrastructure worldwide.

“We’re excited to welcome AMPP to the AREA community. As a materials protection and performance leader, AMPP’s expertise aligns perfectly with our mission to advance enterprise AR adoption,” said Mark Sage, Executive Director of AREA. “Their insights will be invaluable in driving safety, efficiency, and quality across industries. AMPP’s membership strengthens our alliance and highlights the growing recognition of AR’s transformative potential. We look forward to collaborating with AMPP to shape the future of enterprise AR.”

About the Association for Materials Protection and Performance (AMPP)
The Association for Materials Protection and Performance (AMPP) is a global leader dedicated to protecting assets and enhancing the performance of industrial and natural materials. Established in 2021, AMPP brings together nearly 150 years of combined expertise from legacy organizations to advance solutions that enhance safety, security, and sustainability across industries. Serving more than 36,000 members in over 150 countries, AMPP is the largest organization of its kind, providing innovative standards, certifications, training, and resources to its members. Headquartered in the United States with offices in Houston and Pittsburgh, AMPP also operates regional offices in Brazil, Canada, China, Dubai (training center), Malaysia, Saudi Arabia, and the United Kingdom. www.ampp.org 

About the AR for Enterprise Alliance (AREA)

The AR for Enterprise Alliance (AREA) is the only global membership-funded alliance helping to accelerate the adoption of enterprise AR by supporting the growth of a comprehensive ecosystem. The AREA accelerates AR adoption by creating a comprehensive ecosystem for enterprises, providers, and research institutions. AREA is a program of Object Management Group® (OMG®). For more information, visit the AREA website.

Object Management Group and OMG are registered trademarks of the Object Management Group. For a listing of all OMG trademarks, visit https://www.omg.org/legal/tm_list.htm. All other trademarks are the property of their respective owners.

“In an era of escalating cyber threats, businesses must adopt robust security strategies and cultivate a culture of trust to protect their reputation, strengthen stakeholder relationships, maintain a competitive edge, and achieve long-term success,” said Bassam Zarkout, VP at IGnPower and co-chair of OMG’s Thought Leadership Group. “This is especially critical in the industrial sector, where interconnected systems and digital technologies heighten vulnerabilities to cyberattacks and data breaches.”

The edition features a diverse collection of articles that delve into various aspects of security and trustworthiness, offering actionable insights and thought leadership on the following topics:

• Building Trust Through Empirical Verification of Software – Consortium for Software Information Quality (CISQ)
• Threat Modeling Method for Digital Twins based on Platform Stack Architectural Framework – Kaspersky
• Making the Case for Security: The missing capabilities in the current cybersecurity approaches – KDM Analytics
• Integrity & Transparency for Trustworthy Supply Chain Insights from Sustainability Regulations – MITRE –
• Digital Twins: Cross-Sector Data Risk Analysis and Legal Implications – Nishith Desai Associates
• Emerging Zero Trust Technologies: Human and Technology Journey – Northrup Grumman
• Building Trust in Innovation Practices – RTX Corporation
• Quantum Communications for Security and Quantum Computing – Toshiba and Safe Quantum Inc.

JoI articles have covered diverse topics and themes, including industry digital transformation, data in the industrial internet, solutions at the digital edge, the role of IoT in enabling rapid response to Covid, industrial artificial intelligence, intelligent transportation, innovations in digital twins, smart cities, smart factories, trustworthiness, and many more. Download current and past editions of OMG’s JoI.

About OMG
The Object Management Group® (OMG®) is an international, open membership, not-for-profit technology standards consortium with representation from government, industry and academia. OMG Task Forces develop enterprise integration standards for a wide range of technologies and an even wider range of industries. OMG’s modeling standards enable powerful visual design, execution and maintenance of software and other processes. Visit www.omg.org for more information.

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Note to editors: Object Management Group and OMG are registered trademarks of the Object Management Group. For a listing of all OMG trademarks, visit https://www.omg.org/legal/tm_list.htm. All other trademarks are the property of their respective owners.