TechNavio Selects Top Augmented Reality Providers
In a press release issued by Technavio, the company announced that it has identified seven top contributors to the overall revenue generated from sales of mobile Augmented Reality software and services. Two of these, DAQRI and Catchoom, are AREA members.
The quote in the release states that the company’s human interface research analyst, Sunil Kumar, found Augmented Reality to be beneficial in providing information about a product or service in use cases that involved consumers. The revenues generated by AR suppliers are compared to the total mobile advertising revenues.
The seven companies selected are quite similar to those profiled in the recent Gartner Group industry update, including:
– Augmented Pixels
– Aurasma
– Blippar
– Catchoom
– DAQRI
– Metaio
– Wikitude
Unfortunately, the company’s analysts do not shed any additional light on whether they studied or sized revenues generated from enterprise use cases.