In his book The Death of Competition: Leadership and Strategy in the Age of Business Ecosystems (Harper Business, 1996), James Moore first applied the model of a biological ecosystem to business when he defined a "business ecosystem"
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A nonprofit member organization is a trade organization or technology alliance that seeks to promote enterprise AR among its members and amplifies the AREA message.
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Communications providers are firms offering and providing communications services optimized for AR experience delivery, discovery, security, privacy and other essential factors.
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A core AR enabling technology provider develops and sells or licenses core technologies such as libraries and algorithms, sensors and acceleration sensor fusion hardware. This is a very large and diverse segment that includes semiconductor manufacturers
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A company that designs, builds and furnishes (via OEM or directly) hardware other than displays and core enabling technologies suitable for implementation and use in enterprise AR deployments can be considered an AR hardware provider
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