PTC Vuforia Introduces VuMark and ThingX Platform for Augmented Reality

In a press release issued by PTC the company announced that it will be introducing a new tracking marker, the VuMark, and that Vuforia will soon support Windows 10.

In an event on the same day, the company shared that it would soon be rolling out a new suite of products as part of a platform called “ThingX,” which stands for Thing Experience. ThingBrowser, ThingServer, and ThingBuilder, the three components of the ThingX platform, will take an entirely different “turnkey” approach to authoring AR experiences than was previously provided by Vuforia.

The ThingX announcement was made during the ThingEvent, a webinar and studio event, produced by the company. A post on the PTC blog summarizes the highlights of the event and the ThingX platform. A video archive of the ThingEvent is also available for playback.

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