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Huawei’s Farhad Patel on Taking AR Beyond the Pilot

AREA Editor
Apr 26 2018

Since its founding 31 years ago, Huawei has grown to become the largest telecommunications equipment manufacturer in the world and...

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3 Things You Need to Know About the New Atheer/Toshiba AR Partnership

AREA Editor
Mar 27 2018

Last week, AREA member Atheer announced a new partnership with Toshiba -pairing Atheer’s AiR Enterprise solution with Toshiba’s new dynaEdge...

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Recapping the AREA/DMDII 2nd Enterprise AR Workshop


Feb 20 2018

The Augmented Reality Enterprise Alliance (AREA) and the Digital Manufacturing and Design Innovation Institute (DMDII), a UI LABS collaboration recently...

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The AREA Releases Member-Exclusive ROI Calculator and Best Practice Report


Dec 21 2017

The AREA recently distributed the products of its second AREA-funded research project, an ROI Calculator and Best Practice Report. Conducted...

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The AREA Issues Call for Proposals for AR ROI Research Project

AREA Editor
Jul 21 2017

The AREA has issued a request for proposals for a funded research project that will develop a full set of...

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AR Adds a New Dimension to Financial Trading and Analysis

Dmitry Parilov and Simon Raven
Jul 20 2017

AR/MR-assisted trading and data analysis platforms empower traders and investors with advanced fintech, which is capable of monitoring and visualizing...

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Mixed Reality: Just One Click Away


Feb 16 2017

Author: Aviad Almagor, Director of the Mixed Reality Program, Trimble, Inc. Though best known for GPS technology, Trimble is a company...

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The 1st AREA Ecosystem Survey is Here!


Jan 23 2017

The Augmented Reality (AR) marketplace is evolving so rapidly, it’s a challenge to gauge the current state of market education,...

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The AREA Issues Call for Proposals for an AR Research Project


Jan 23 2017

The AREA has issued a request for proposals for a funded research project that its members will use to better...

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GE’s Sam Murley Scopes Out the State of AR and What’s Next


Jan 18 2017

General Electric (GE) has made a major commitment to Augmented Reality. The industrial giant recently announced that it plans to...

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