Augmented Reality for Enterprise Alliance

Thought Leadership

Latest Blog Posts

What is Projection or Spatial Augmented Reality?


Nov 18 2017

Projection Augmented Reality, sometimes also referred to as “spatial Augmented Reality,” is a method of delivering digital information to users...

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Harvard Business Review Goes All-in On AR


Nov 17 2017

Now Augmented Reality is getting the HBR spotlight in the November/December issue – and you can download a copy of...

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Alex Gibson Interviews AREA’s Mark Sage at AWE Europe 2017 in Munich, Germany


Nov 6 2017

In this podcast, Alex Gibson of 103.2 Dublin City fm reports from AWE Europe held in Munich, Germany on 19...

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Crunchfish CEO on Gesture Technology and the Future of AR

AREA Editor
Oct 26 2017

How would you describe the state of the AR ecosystem today? It’s a very exciting period within AR. We have...

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How Augmented Reality Is Transforming Work


Oct 17 2017

Highlighted snippets from the article include: The bigger promise for AR (as opposed to the consumer market) which is estimated...

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AREA Publishes Industry-First Wearable Enterprise AR Security Research Reports

AREA Editor
Oct 16 2017

In response to growing concerns, previously documented in this series of blog articles, regarding the risks of deploying Augmented Reality...

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Total Cost of Ownership of Enterprise Augmented Reality


Oct 9 2017

  Software Over the past decade, early adopters of enterprise Augmented Reality like Airbus (formerly EADS), Daimler, Volkswagen, Boeing and...

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The AREA Issues Call for Proposals for AR ROI Research Project

AREA Editor
Jul 21 2017

The AREA has issued a request for proposals for a funded research project that will develop a full set of...

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AR Adds a New Dimension to Financial Trading and Analysis

Dmitry Parilov and Simon Raven
Jul 20 2017

AR/MR-assisted trading and data analysis platforms empower traders and investors with advanced fintech, which is capable of monitoring and visualizing...

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A Year of Enterprise AR

Mark Sage
Jul 12 2017

What I’ve Learnt as Executive Director of the AREA I’ve had the most amazing year as Executive Director of the...

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Jay Kim of Upskill on the Pristine Acquisition and the Future of AR

AREA Editor
Jun 12 2017

In the aftermath of Upskill’s acquisition of Pristine, the AREA caught up with Upskill’s Chief Strategy Officer, Jay Kim, to...

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Calling all AR Startups: Now There’s an AREA Membership Just for You


Jun 6 2017

Are you an AR startup that would like to join the AREA but has lacked the resources for a full...

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