Augmented Reality for Enterprise Alliance

Thought Leadership

Latest Blog Posts

Technical Communicators Must Evolve to Support Augmented Reality

Oct 19 2015

As other AREA blog posts and pages on this website attest, Augmented Reality can be very beneficial but it doesn’t...

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The Augmented Reality Provider Landscape Shifts, Again

Oct 16 2015

Developers of Augmented Reality experiences select tools and technology for a project to match use case requirements. If the use...

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Starting the Enterprise Augmented Reality Conversation

Oct 2 2015

Have you asked any IT professionals or business managers what they’re doing with Augmented Reality? A small fraction can share...

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ESA Puts Augmented Reality Through the Paces

Oct 2 2015

There’s a lot of attention currently focused on how NASA is planning to send Microsoft HoloLens hardware to space to...

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Measuring Impacts of Enterprise Augmented Reality

Sep 30 2015

The single most compelling reason to invest in enterprise Augmented Reality is to improve the productivity of people while on...

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Selecting Initial Use Cases for Enterprise Augmented Reality

Sep 28 2015

Which of the many use cases for enterprise Augmented Reality should you implement first? Selecting the best use cases for enterprise...

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Augmented Reality Use-cases at Newport News Shipbuilding

Sep 25 2015

Shipbuilding has been the perfect environment for industrial innovation for hundreds of years. Sails to steam, wood to iron, rivets...

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Augmented Reality Puts a New User Interface on Smart, Connected Products

Sep 20 2015

Data is the glue that connects customers, products and departments—the living tissues—of an enterprise. Without data and new methods of...

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The AREA Balances Vision and Pragmatism

Aug 27 2015

The AREA has a vision and, at the same time, we must remain pragmatic. Let me explain. We’re all familiar...

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Exploring the AREA Website

Aug 26 2015

The AREA offers unique content about enterprise Augmented Reality that you won’t find elsewhere. This post shows you how to...

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Introducing the AR in Strategic Enterprise Sessions

Aug 25 2015

In contrast to companies that are responding and reacting to changing conditions without a plan, strategic enterprises systematically apply the...

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Augmented Reality Can Increase Productivity

Aug 20 2015

Technological and cultural shifts that result in enhancements in manufacturing tend to increase complexity in products and processes. In turn,...

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